Overview

Programe Description

The latest development from CKGSB and CATÓLICA-LISBON, is an intensive 4-day China immersion programme “Doing Business with China” designed specifically for Católica’s top alumni.

This programme is an unique opportunity to learn about Chinese culture and economy, providing an outstanding opportunity for senior executives to understand the dynamic business environment in China.

Taking place in the buzzing city of Shanghai, a global financial centre and also the most populous city in the planet, this programme includes lectures by top academic and renowned specialists, as well as visits to some of the largest companies in the world.

No successful company can ignore emerging Asia. China, India, and other developing nations in Asia are becoming large potential markets as well as fierce competitors. “Doing Business with China” provides top level executives the possibility to understand the dynamic business environment in Asia though interactive lectures, case studies, discussion and company visits.